Drinking Chocolate

"You may be wondering whether the word “Drinking” in Trader Joe’s Drinking Chocolate is an adjective or a verb. (Doesn’t everyone spend their free time considering the grammatical nature of Trader Joe’s product names?) The simple answer is: both! It’s an adjective because it describes what kind of Chocolate this is. It’s not a candy bar you chew or truffle that you bite. It’s a mix for a beverage you can Drink. However, we also like to think of it as a verb, as in: I am literally Drinking Chocolate. Different from cocoa-powder-powered chocolate beverages, Trader Joe’s Drinking Chocolate is made from small chunks of Colombian cacao—plus sugar, cocoa butter, natural vanilla flavor, and a sunflower oil emulsifier. It is literally a canister full of high-end Colombian Chocolate. For the richest sip, we recommend mixing three tablespoons of the mix into one-third cup of hot milk or non-dairy beverage. (Trader Joe’s Drinking Chocolate contains no dairy, so when mixed with, say, our Non- Dairy Oat Beverage, you can have a totally dairy-free Drinking Chocolate experience.) Either way, the result is about four ounces of the most sophisticated Chocolate beverage you’ve ever laid your lips upon. Now, here’s another action worth taking: head to your neighborhood store pronto to pick up a nine-ounce canister (or two) of Trader Joe’s Drinking Chocolate. This special holiday product will only be available from October through the end of the year!"