Organic Watermelon Fruit Spread

"When tasked with creating an all-new Fruit Spread for last summer, our Buyer had but one flavor in mind: Watermelon. We love watermelon. And with summertime melon sales as our guidepost, we knew you loved it, too! After a successful first showing, it’s back for an encore this spring and summer. Fortunately for all of us, Trader Joe’s Organic Watermelon Fruit Spread tastes just like the real, melon-y McCoy. Which is what it should taste like, given that organic watermelon purée accounts for 60% of its recipe. We add organic cane sugar to sweeten the deal, fruit pectin for consistency, and a bit of organic cherry juice concentrate for a touch of tartness. The resulting Spread is as sweet, summery, and refreshing as the melon itself. Plus, it’s pretty-in-pink, so it looks lovely spread across a slice of toast, spooned atop vanilla ice cream, or served with a slice of cheesecake."